# Metrics

## Dive into essential metrics like Net Promoter Scores, Customer Lifetime Value, and Customer Satisfaction Scores to drive informed CX decisions.

**Why Your NPS Plateaus at Scale and How to Fix It**  
NPS stuck? Discover the structural reasons why scores plateau at scale...  
[Mikhail Dubov](/content/blog/why-your-nps-plateaus-at-scale-and-how-to-fix-it/index.html)

**How to Calculate the Revenue Impact of NPS Improvements**  
Liliana Osorio  
[Mikhail Dubov](/content/blog/how-to-calculate-the-revenue-impact-of-nps-improvements/index.html)

**How to Translate CX Metrics Into CFO-Approved Budget Requests**  
Liliana Osorio  
[Mikhail Dubov](/content/blog/how-to-translate-cx-metrics-into-cfo-approved-budget-requests/index.html)

**How to Categorize NPS Open Text Responses at Scale**  
Mikhail Dubov  
[Mikhail Dubov](/content/blog/how-to-categorize-nps-open-text-responses-at-scale/index.html)

## Join the 11,000+ CX, insights and product leaders who subscribe to our How To Love a Customer podcast, delivered every two weeks.

### Top Insights

- [Connecting NPS to Revenue & Retention: A Data-Driven Framework](/content/blog/connecting-nps-to-revenue-retention-a-data-driven-framework/index.html)  
- [A Step-by-Step Guide to Measuring and Improving Your VOC Metrics in Retail](/content/blog/a-step-by-step-guide-to-measuring-and-improving-your-voc-metrics-in-retail/index.html)  
- [The Real Cost of Customer Churn in SaaS (With Statistics)](/content/blog/the-real-cost-of-customer-churn-in-saas/index.html)  
- [The Ultimate Guide to Increasing Customer Lifetime Value](/content/blog/the-ultimate-guide-to-increasing-customer-lifetime-value/index.html)

**How to Tie Customer Experience Scores to Business KPIs**  
Stop guessing what your CX scores are worth. This guide explains how to link NPS, CSAT, and CES to hard business KPIs...  
[Mikhail Dubov](/content/blog/how-to-tie-customer-experience-scores-to-business-kpis/index.html)

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**How to Reduce Support Tickets Using Product Feedback**  
This guide shows you how to use product feedback and AI-powered insights to identify friction points...  
[Liliana Osorio](/content/blog/how-to-reduce-support-tickets-using-product-feedback-2026-guide/index.html)

**Customer Experience Insights: Definition, Types, and Recommendations**  
Learn how to leverage data-driven strategies...  
[Mikhail Dubov](/content/blog/customer-experience-insights/index.html)

**The 4 CX trends I am most excited about in 2024**  
This week we look at the 4 CX trends we believe will impact CX & VoC teams in 2024...  
[Dmitry Isupov](/content/blog/the-4-cx-trends-i-am-most-excited-about-in-2024/index.html)

# Lyra AI: addressing concerns about AI adoption

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Dr Aji Ghose

# Quick-start guide for Lyra AI

Mariana Lisboa

# Why Lyra AI comes out on top when comparing AI platforms for text analysis

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Jordan Clive

# The strategic and tactical divide in CX: how we built Lyra AI to bridge the gap

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Luke Moore

# Lyra AI uncovered: what customers always ask

Dr Aji Ghose

# Everything you need to know about Lyra, the breakthrough AI technology for customer experience

Dr Aji Ghose

# The essential guide to Experience-Led Growth (XLG)

Mikhail Dubov

**A Guide to Voice of Customer Analysis**  
Unlock insights with Voice of Customer Analysis for satisfaction and growth. Build a customer-centric strategy for continuous improvement...  
[Mikhail Dubov](/content/blog/voice-of-the-customer-analysis/index.html)

**The point of no return? Why returns analysis is essential in 2024**  
We explore how retail and ecommerce brands can reduce returns...  
[David Ascott](/content/blog/the-point-of-no-return-why-returns-analysis-is-essential-in-2024/index.html)

**Why you're wrong thinking about ditching NPS**  
We look at some of the criticism levelled at NPS...  
[David Ascott](/content/blog/why-youre-wrong-thinking-about-ditching-nps/index.html)

**With survey response rates falling off a cliff, how will you listen to the voice of your customer**  
We explore how VoC programs are about to fundamentally change...  
[Dmitry Isupov](/content/blog/with-survey-response-rates-falling-off-a-cliff-how-will-you-listen-to-the-voice-of-your-customer/index.html)

**What is CSAT (Customer Satisfaction Score)?**  
Learn about CSAT (Customer Satisfaction Score) & its importance...  
[Arron Westbrook](/content/blog/customer-satisfaction-score-csat/index.html)

**Customer Feedback Analysis: Steps for Collecting, Analyzing & Acting**  
Learn how to analyze customer feedback with AI...  
[Arron Westbrook](/content/blog/customer-feedback-analytics/index.html)

**Impact Analysis: Making Sense of Why Your Key Metrics Change**  
Now you can discover what’s driving positive and negative sentiment across all of the data you collect...  
[Tom Sykes](/content/blog/impact-analysis-making-sense-of-why-your-key-metrics-change/index.html)

**Customer Retention Metrics & How to Measure Them**  
Which customer retention metrics should retailers measure...  
[Arron Westbrook](/content/blog/customer-retention-metrics/index.html)
