Foundations of Product Returns Analysis

Take this course

• Retail and E-commerce professionals aiming to minimize product return rates

• Business leaders aiming to leverage returns analysis for CLV and revenue optimization

• Individuals interested in optimizing product returns management strategies with AI-driven technology

Success Planning

Understand what key metrics you need to track when analyzing product returns

Data Collection

Learn how to design surveys, collect customer feedback, and combine it with behavioural and transactional data

Returns Analysis

See how to analyze data by customer segment, geo, product category, manufacturer and more

Sharing & Reporting

Share insights with different stakeholders and build cross-organizational reporting

Taking Action

Use insights to optimize online experiences, improve product assortment, drive efficiency and more

Return of Investment

Everything you need to know about measuring the impact of the changes you made

1. Introduction to Product Returns Analysis

2. Introduction to Product Returns Analysis

3. Key Metrics in Returns Analysis

4. Overview of the Key Metrics in Product Returns Analysis

5. Navigating Returns: Delivery Framework

6. Use Case Delivery Framework

7. Data Enrichment

8. Data Classification

9. Insight Extraction

10. Insight Sharing & Reporting

11. Taking Action & Prioritization

12. Measuring Impact

13. Culture & Organizational Set Up

14. Product Returns Quiz

15. Product Returns Analysis Quiz

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About this course

• Free

• 11 lessons

• 0.5 hours of video content

Dmitry Isupov

Co-Founder of Chattermill

Dave Ascott

Strategy Lead