CX Essentials

Take this course

• CX, Customer Support, and Marketing professionals looking to build solid foundations for their voice of the customer programs

• Individuals looking for strategies to improve customer experience and drive profitable growth from customer advocacy and loyalty

• Individuals wishing to enhance their skills in the voice of customer analysis

• Collect Data

Understand how to collect quality feedback across the entire customer journey.

• Analyze Customer Feedback

Identify steps to analyze the voice of the customer the right way.

• Find Insights

See how you can find meaningful insights that will help you make informed decisions.

• Improve Key Metrics

Learn how to improve your NPS, CSAT, and CLTV metrics.

• Align Teams

See how you can share your knowledge with a wider business to drive change.

• Prove the Value

Learn how you can connect your CX initiatives to strategic business goals.

1. Customer Feedback Analysis Done Right

2. Customer Feedback Analysis Done Right - with Jonathan Beirne, Music Magpie

3. How to Improve NPS, CSAT and CLTV

4. How to Improve NPS, CSAT and CLTV with Jade Roberts, Monica Vinader

5. Proving the Value of CX

6. Proving the Value of CX - with Alex Genov, Zappos

7. CX Essentials Quiz

8. CX Essentials Quiz

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About this course

• Free

• 4 lessons

• 1.5 hours of video content

David Ascott

Strategy Lead

Jonathan Beirne

Chief Customer Officer

Jade Roberts

Head of Customer Experience

Alex Genov

Head of Customer Research &  Marketing Insights